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The State of African-American Entrepreneurs

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How are African-American entrepreneurs doing? There are practically 2.6 million African-American owned companies within the U.S., using practically 1 million People, in line with the Commerce Division’s Minority Enterprise Improvement Company. The identical research reviews minority-owned companies total skilled considerably increased development than the common enterprise between 2007-2012—a interval together with the Nice Recession.

Right here’s a more in-depth take a look at the common African-American entrepreneur, in line with a current Guidant Monetary survey of present and aspiring small enterprise homeowners. (Learn what the research revealed about Hispanic enterprise homeowners.)

African-American small enterprise proprietor profile



18-29: 6%
40-49: 28%
50-59: 25%
30-39: 22%
60-plus: 19%


African-American entrepreneurs have various levels of academic attainment. About one-third (32%) have a highschool diploma/GED. Some 26% have a bachelor’s diploma, 21% have an affiliate’s diploma, and 22% have a grasp’s diploma or increased.


Why are most African-American entrepreneurs motivated to launch companies? These entrepreneurs are extra possible than the common enterprise proprietor to say they have been dissatisfied with company America (22%). Nonetheless, the overwhelming majority (62%) wished to “pursue their ardour,” 53% have been “able to be my very own boss,” and 30% say that chance offered itself. Simply 12% say being laid off or outsourced motivated their startup.


The most well-liked states for African-American small enterprise homeowners are

North Carolina


The most typical industries by which African-American small enterprise homeowners begin companies are:

Enterprise providers—13%
Well being/magnificence/health—9%
Common retail—7%

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How are African-American entrepreneurs doing?

Regardless of the fast development of African-American-owned companies basically, there are nonetheless many challenges for these entrepreneurs. For instance, simply 57% of these Guidant surveyed say their enterprise is worthwhile—decrease than the common for all survey residents (68%).

African-American enterprise homeowners are additionally much less possible than the common enterprise proprietor to have staff: 46% are solo entrepreneurs, 41% have two to 5 staff; 7% have between six and 10 staff; and 6% have 11 or extra employees.

Significantly regarding, the common annual receipts for African-American companies is simply $58,119. That’s in comparison with a median of $173,552 for minority-owned companies basically and $552,079 for non-minority companies.

What’s behind these points? One downside is monetary. A whopping 80% of African-American entrepreneurs within the Guidant ballot say lack of capital is their largest enterprise problem. That is 10% increased than the common small enterprise proprietor within the survey. The following largest challenges, advertising and marketing/promoting (31%) and time administration (23%), are talked about far much less usually than capital.

In the event that they did get extra capital, half of African-American entrepreneurs would use the cash for growth; 61% would use it for tools, 54% would use it for advertising and marketing/promoting, 36% would use it for employees, and 30% would spend the windfall on expertise.

The challenges African-American enterprise homeowners face are mirrored of their decrease confidence within the political local weather for small enterprise. Their confidence degree is seven out of 10, in comparison with eight out of 10 for enterprise homeowners as a complete.

RELATED: Minority Enterprise Mortgage Applications

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